[vc_section][vc_row full_width="stretch_row_content_no_spaces"][vc_column][vlt_page_title_hero type="work" overlay="1" size="md" date_format="m.d.Y" title="Westshore Seniors Website" image="3724" id="content"][/vc_column][/vc_row][/vc_section][vc_section el_id="content"][vc_row full_width="stretch_row" vlt_overflow="enable" vlt_shortcode_inside_row="`{`vlt_particle image=``1241`` image_size=``leedo-800x600`` style=``top: -30px; right: -40px; max-width: 250px;`` y=``100`` x=``0```}`"][vc_column][ultimate_spacer height="120"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="1/2"][vlt_animation_block aos="fade" delay="0"][vlt_section_title align="left" title="How Eight Becomes One"][/vlt_animation_block][ultimate_spacer height="40"][/vc_column][vc_column width="5/12"][/vc_column][vc_column][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="6/12"][vlt_animation_block aos="fade" delay="100"][vc_column_text css=".vc_custom_1591283442870{margin-bottom: 0px !important;}"]Westshore Seniors, a collaboration of eight cities’ senior centers, had a singular vision: an events website that would provide each community’s seniors one portal into programs and activities from all eight centers. Such a project was without precedent, but A.M. Design Group was up for the challenge.

To begin, our web team did extensive research into design and accessibility for seniors. Next, several user-friendly designs were tested in focus groups with seniors, with feedback incorporated into website design and function. The resulting site was built on a CMS (content management system), which required writing custom code and configuring multiple plug-ins to ensure smooth operation.

Within a week of launch, the website had 300 unique visitors. Within a month, that number had doubled. Current metrics indicate that new patrons are registering for and participating in senior center activities, clear evidence of project success.

Do you have a groundbreaking project that requires creative — and technical — fluency? <a href="https://dev.amdesigngroup.com/contact/">Reach out to the communication design experts</a> at A.M. Design Group!
<blockquote>“We are glad that A.M. Design Group took to heart what we described as a project without precedence. As much as we learned through the process, A.M. Design Group was able to take the feedback we passed on from the focus groups and turn them into tangible assets.” – Tak Sato, Center for Aging in the Digital World, Westshore Seniors</blockquote>
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