[vc_section][vc_row full_width="stretch_row_content_no_spaces"][vc_column][vlt_page_title_hero type="work" overlay="1" size="md" date_format="m.d.Y" title="Carlisle Brake &amp; Friction Tradeshow Display" image="3708" id="content"][/vc_column][/vc_row][/vc_section][vc_section el_id="content"][vc_row full_width="stretch_row" vlt_overflow="enable" vlt_shortcode_inside_row="`{`vlt_particle image=``1241`` image_size=``leedo-800x600`` style=``top: -30px; right: -40px; max-width: 250px;`` y=``100`` x=``0```}`"][vc_column][ultimate_spacer height="120"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="1/2"][vlt_animation_block aos="fade" delay="0"][vlt_section_title align="left" title="Visual Drama is Great Drama at a Trade Show"][/vlt_animation_block][ultimate_spacer height="40"][/vc_column][vc_column width="5/12"][/vc_column][vc_column][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="6/12"][vlt_animation_block aos="fade" delay="100"][vc_column_text css=".vc_custom_1591282012606{margin-bottom: 0px !important;}"]
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A manufacturer of severe duty brake and friction components for OEM and aftermarket applications, Carlisle Brake &amp; Friction, was headed to the 2018 HDAW (Heavy Duty Aftermarket Week) show. Their challenge: how do we draw attention to our booth and products when we’re one stop in a sea of visual over stimulation? The solution: create some drama! Visual drama, that is.

And that’s what the creative team at A.M. Design Group did to lift Carlisle above the rest. Spreading product photography on a wall does nothing to garner a look. But presenting a dramatically shot, cropped and colorized photo of your audience’s application is sure gonna turn some heads. And so it did! And the client was thrilled as well. <em>“</em><em>Wow! I love what you did to the truck wheels! The circle graphic looks great!”</em>

<a href="https://amdesigngroup.com/contact/">Reach out to the team at A.M. Design Group</a> the next time you need a little drama in the trade show house!

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