[vc_section][vc_row full_width="stretch_row_content_no_spaces"][vc_column][vlt_page_title_hero type="work" overlay="1" size="md" date_format="m.d.Y" title="Terex Product Video" image="3676" id="content"][/vc_column][/vc_row][/vc_section][vc_section el_id="content"][vc_row full_width="stretch_row" vlt_overflow="enable" vlt_shortcode_inside_row="`{`vlt_particle image=``1241`` image_size=``leedo-800x600`` style=``top: -30px; right: -40px; max-width: 250px;`` y=``100`` x=``0```}`"][vc_column][ultimate_spacer height="120"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="1/2"][vlt_animation_block aos="fade" delay="0"][vlt_section_title align="left" title="Versatile, Simple, Affordable…"][/vlt_animation_block][ultimate_spacer height="40"][/vc_column][vc_column width="5/12"][/vc_column][vc_column][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="6/12"][vlt_animation_block aos="fade" delay="100"][vc_column_text css=".vc_custom_1591279339435{margin-bottom: 0px !important;}"]Versatile, simple and affordable is the magic behind the new Terex<sup>®</sup> RL™4 LED Light Tower. A.M. Design Group demonstrated those same qualities by delivering dual-media communication vehicles with very little product photography and no available video.

By cleverly using feature and benefit icons for the brochure and animating them for a video, the creative team delivered a powerful explanation of the light tower’s versatility. In fact, the greatest benefit may have been for the sales team who quickly understood the competitive advantages of this unique gasoline-powered light tower in a diesel-dominant market.

<a href="https://amdesigngroup.com/contact/">Reach out to the design team at A.M. Design Group</a> with your next product launch challenge![/vc_column_text][/vlt_animation_block][ultimate_spacer height="" height_on_tabs_portrait="60"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="3/12"][vlt_animation_block aos="fade" delay="200"][vlt_work_meta align="left" title="Client:" text="Terex"][ultimate_spacer height="30"][vlt_work_meta align="left" title="Services:" text="Design, Video Production"][ultimate_spacer height="30"][vlt_work_meta align="left" title="Project Link:" text="#E-8_JTNDYSUyMGhyZWYlM0QlMjIlMjMlMjIlM0VMaW5rJTIwdG8lMjB3ZWJzaXRlJTIwYW5kJTJGb3IlMjBmdWxsJTIwUERGJTIwZG9jJTNGJTNGJTNGJTNDJTJGYSUzRQ=="][/vlt_animation_block][/vc_column][vc_column width="1/12"][/vc_column][vc_column][ultimate_spacer height="120"][/vc_column][/vc_row][/vc_section][vc_section][vc_row][vc_column][vc_column_text]

[video width="1920" height="1080" mp4="https://amdesigngroup.com/wp-content/uploads/2020/06/RL4-LightTowerVideo_LD_NA_AMD_021218.mp4"][/video]

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