<p>[vc_section][vc_row full_width="stretch_row_content_no_spaces"][vc_column][vlt_page_title_hero type="work" overlay="1" size="md" date_format="m.d.Y" title="UPTM: Brand Guidelines Built and Applied" image="4511" id="content"][/vc_column][/vc_row][/vc_section][vc_section el_id="content"][vc_row full_width="stretch_row" vlt_overflow="enable" vlt_shortcode_inside_row="`{`vlt_particle image=``1241`` image_size=``leedo-800x600`` style=``top: -30px; right: -40px; max-width: 250px;`` y=``100`` x=``0```}`"][vc_column][ultimate_spacer height="120"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="1/2"][vlt_animation_block aos="fade" delay="0"][vlt_section_title align="left" title="Clear brand guidelines give this parts supplier a marketing lift."][/vlt_animation_block][ultimate_spacer height="40"][/vc_column][vc_column width="5/12"][/vc_column][vc_column][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="6/12"][vlt_animation_block aos="fade" delay="100"][vc_column_text css=".vc_custom_1633983145509{margin-bottom: 0px !important;}"]UPTM – say “uptime” – does what its name indicates: supplies parts to keep industrial equipment up and running. Though UPTM had a logotype in place, it sought brand guidelines to establish identity standards, and also needed collateral pieces focusing on products and services. Enter the brand team at A.M. Design Group to help deliver on both.</p>
<p>Playing off the UPTM logo and client wish to echo the logo’s industrial look, A.M. Design’s pros took on building a set of brand guidelines to cover a range of marketing and identity needs. Next, they applied those guidelines to specific print and digital projects. The resulting outcomes defined – and applied -- the brand identity, and were well received by the client.</p>
<p>Good branding is more than just a logo; it’s also a blueprint for consistent identity across an organization. <a style="color: #f1b828;" href="mailto:info@amdesigngroup.com">Click here</a> to tell us about your needs.[/vc_column_text][/vlt_animation_block][ultimate_spacer height="" height_on_tabs_portrait="60"][/vc_column][vc_column width="1/12"][/vc_column][vc_column width="3/12"][vlt_animation_block aos="fade" delay="200"][vlt_work_meta align="left" title="Client:" text="UPTM"][ultimate_spacer height="30"][vlt_work_meta align="left" title="Services:" text="Branding, Design, Layout"][/vlt_animation_block][/vc_column][vc_column width="1/12"][/vc_column][vc_column][ultimate_spacer height="120"][/vc_column][/vc_row][/vc_section][vc_section][vc_row][vc_column][vc_media_grid grid_id="vc_gid:1633983254224-51187fa9-eb08-4" include="4515,4537"][/vc_column][/vc_row][/vc_section][vc_section][vc_row][vc_column][templatera id="770"][/vc_column][/vc_row][/vc_section][vc_section][/vc_section][vc_section][vc_row][vc_column][templatera id="1070"][/vc_column][/vc_row][/vc_section]</p>
